01Overview
1. Will lead on directly understanding client briefs, creating customized solutions, briefing different team members, synchronizing their workstreams, putting together the deck, and participating in business development pitches.
2. Broad exposure to digital marketing including content marketing, social media marketing, influencer marketing, digital reputation management, and maybe even website design, SEO, and marketing tech.
3. Will be responsible with equal weightage for
i) managing a 10-15 member team and managing the revenue, profitability, client satisfaction, and upsell/ cross-sell for 10-15 retainer clients
ii) creating digital solutions for PR clients, pitching to them, and converting them into retainer clients, and
iii) doing proactive business development, creating a pipeline of current leads, and converting them into retainer clients .
