AI - Digital Marketing

Hiring Digital Marketing for a Reputed/MNC company located at Mohali. RequirementsWe are looking for a results-driven Digital Marketing Executive with 2+ years of experience to plan, execute, and optimize digital marketing campaigns. The ideal candidate should have hands-on experience in SEO, SEM, social media marketing, content marketing, email marketing, and performance marketing to drive brand awareness, lead generation, and business growth. Key Responsibilities Plan and execute digital marketing campaigns across various channels. Manage SEO and SEM activities to improve website visibility and traffic. Create, manage, and optimize paid advertising campaigns on Google Ads, Meta Ads, LinkedIn, and other platforms. Develop and implement social media strategies to increase engagement and brand awareness. Monitor website performance using analytics tools and generate actionable insights. Create and coordinate content for blogs, social media, email campaigns, and landing pages. Manage email marketing campaigns and lead nurturing activities. Track campaign performance, prepare reports, and recommend improvements. Conduct competitor analysis and stay updated with industry trends and best practices. Collaborate with design, content, and sales teams to achieve marketing objectives. Required Skills Strong knowledge of SEO, SEM, PPC, and social media marketing. Experience with Google Ads, Meta Ads Manager, and LinkedIn Ads. Proficiency in Google Analytics, Google Search Console, and other marketing tools. Understanding of content marketing and email marketing strategies. Basic knowledge of HTML, WordPress, and landing page optimization is a plus. Excellent analytical, communication, and problem-solving skills. Ability to manage multiple campaigns and meet deadlines. Required Qualifications Bachelor's degree in Marketing, Business Administration, Communications, or a related field. 2+ years of experience in digital marketing. Certifications in Google Ads, Google Analytics, or Meta Blueprint are preferred. Preferred Qualifications Experience in B2B or B2C digital marketing. Knowledge of marketing automation tools such as HubSpot, Mailchimp, or Zoho Campaigns. Familiarity with CRM platforms and lead generation strategies. .