01Responsibilities
- Perform daily monitoring of online marketing campaigns and contact us/connect with an expert requests from our corporate websites.
- Work closely with the website and marketing automation teams to refine the lead management process including regular performance assessments.
- Document and socialize the end-to-end lead management process from the initial prospect capture through to nurturing and hand-off to sales with the broader organization as needed
- Assess and recommend methods to optimize and streamline the lead process
- Produce lead/opportunity reports and monthly dashboards to demonstrate lead progress, conversion rates, cost per lead, etc. to show the growth and revenue attribution of website leads
- Leverage marketing automation, Salesforce.com and other tools as needed to execute and track the success of programs.
- Quality check the leads in SFDC to ensure sales teams are actively working the leads provided.
- Collaborate with marketing & sales to understand when a lead is sales ready based on scoring demographic & behavioral factors.
- Ensure that the marketing automation & SFDC sync is streamlined & operational at all times and work with Tech as required.
- Determines and assigns sales qualified leads to the appropriate sales person.
- Assign other inquiries to appropriate department, or address feedback directly.
About you
Qualifications:
- University Degree or equivalent experience and minimum 3-5 years of prior relevant experience.
Additional Information
At Gallagher, we believe supporting our colleagues goes far beyond the role itself. For more information, visit our Advantages page.
- Competitive compensation
- Comprehensive benefits programs designed to support your well-being
- Career development opportunities and ongoing learning
- A collaborative, people-first culture with accessible leadership
- The opportunity to do meaningful work with global reach and local impact
At Gallagher, we are dedicated to building an inclusive and authentic workplace. If your past experience doesnt align perfectly, we encourage you to join our Talent Community to stay connected to additional career opportunities. At times, we will consider transferable skills from previous roles.
Gallagher is an affirmative action/equal opportunity employer (Minorities/Females/Veterans/Disabled) .
