Area Sales Manager - Araya

Job Description Company Name: Araya Health Private Limited Position: Area Sales Manager (ASM) Experience: 5 to 10 Years Industry Preference: FMCG / Pharma / OTC / Health & Wellness Job Summary We are looking for a dynamic, experienced, and leadership-oriented professional for the position of Area Sales Manager (ASM). The candidate will be responsible for driving business growth, achieving sales targets, managing and mentoring Sales Officers (SOs), and expanding market presence within the assigned territory. The ideal candidate should possess strong leadership qualities, excellent market knowledge, and the ability to build and manage high-performing sales networks. Key Responsibilities Achieve area-wise primary and secondary sales targets consistently Lead, guide, and motivate Sales Officers (SOs) to maximize team performance Appoint, develop, and manage distributors, stockists, and retail networks Monitor daily field activities and ensure effective market coverage Develop and implement sales strategies to improve business growth and market share Ensure proper execution of trade schemes, promotional activities, and branding campaigns Analyze sales performance, competitor activities, and market trends regularly Conduct joint market visits with team members for business development and performance monitoring Build and maintain strong relationships with distributors, retailers, and key customers Ensure timely collections and maintain commercial discipline in the assigned territory Prepare sales reports, forecasts, business reviews, and growth plans for management Identify new business opportunities and expand channel reach in the territory Desired Candidate Profile Bachelors degree in business administration, Marketing, or related field 5 to 10 years of experience in FMCG, Pharma, OTC, Ayurvedic, or Health & Wellness sales Proven experience in handling sales teams and territory management Strong leadership, communication, negotiation, and analytical skills Ability to work under pressure and achieve challenging business targets Excellent market understanding and business development capability Strong distributor and channel management experience Proficiency in MS Excel, reporting, and sales analysis Willingness to travel extensively across the assigned territory Preferred Skills Team Handling & Leadership Territory Sales Management Distributor Management Retail Expansion Business Development Market Analysis Channel Sales Target Achievement Relationship Management Trade Marketing .