01Overview
Purpose:
New dealer's appointments and grow Sales revenues through existing Dealer Channel Implement strategies & policies to achieve targeted sales and improve the market share of Mattress on a sustainable basis while maintaining customer relationship.
Channel
Sales / Dealer support for a range of high quality premium Mattresses
Educate Dealers to sell high value / High Margin / new products to improve Sales Turnover.
Facilitate ZDs /Ads / Dealers to achieve their sales targets, FGIs, QGIs, etc.
Prepare and maintain Dealer master and Panel.
Ensure Local level ads are released as per agreement.
Ensure In-shop branding, Signage, Boards, etc. at dealers' outlets.
Implementation of MOP system.
Report un-authorized dealer selling / unauthorized product selling.
Collect and provide update on competitor's activities such as new product introduction / scheme launch /Price changes / incentive / discounting structures etc.
Participate in local level fairs /exhibitions alone with ZD / Dealers.
Approach Institutions / Bulk buyers /Search of prospective end customers.
Identify opportunities for appointing dealers.
Appointment of new ROs and MBOs as per plan.
Conversion of ROs to MBOs, MBOs to Exclusive, Exclusive to Shoppes/ World/
Galleries as per plan.
Visit ZDs / ADs / Dealers as per plan.
Ensure that Dealers receive and understand all communications / policies, etc.
Provide technical assistance to customers regarding foam applications & appropriate uses.
Resolve dealer queries.
Ensure timely end customer complaint
Ensure that payments are received timely from customers
Company Profile :
Our client, a leader in Polyurethane (PU) Foam and Mattresses is a multi-billion rupee entity having established winning brands that have become household brands in India and overseas. This fastest-growing group even today has a nationwide presence, the largest market share in manufacturing PU Foam with a global marketing perspective, and an impeccable track record of bringing comfort, convenience, and luxury to enhance lifestyle.
This foam is a perfect medium for flame and glue laminations with various normal and technical textiles or leather. It is easily printable - Spray, Flexo, and Screen, which makes it suitable for decoration, gift wrapping/packing, and display
Major applications include Mattresses, Sound and Vibration Absorption, Headliners, Sun Visors, Seat Covers Door Trims, Lamination with Fabric/Scrim, Vinyl, and leather .
