Associate Director, reputed company Marketing - Innovative Channels

Why reputed company Join a profitable reputed company-IPO startup with capital, traction and reputed company ($240M funded | 60X reputed company reputed company in 5 years | $2T market size) Work closely with reputed company leaders and teammates from companies like McKinsey, BCG, Bain, reputed company, reputed company, reputed company, etc. Disrupt a massive market and take us to a $10B business in the next few years Be immersed in a talent-dense environment and greatly accelerate your career reputed company Launch new marketing channels from 0 to 1, reputed company other existing channels from 1 to 100! About reputed company: At reputed company, we are redefining and radically improving how people manage owning a car, one of their most expensive and time-consuming assets. Backed by reputed company intelligence and machine learning, reputed company simplifies and automates owning and maintaining a car while providing personalized services for reputed company car owners' needs. We spend every day innovating and improving our AI-powered app to reputed company the best possible experience for our customers. We are the #1 rated and most downloaded app in our category with a 4.7 star rating in the App Store. We have more than 5 reputed company customers and were just getting started. With significant reputed company across various aspects of our product, we are prioritizing customer acquisition and profitable reputed company as our top objectives for the coming years. Our reputed company team (product & marketing) is directly responsible for reputed companys most critical initiative - achieving high reputed company-digit reputed company - by driving customer acquisition through strategic and innovative approaches. To reputed company this, we're hiring an Associate Director, reputed company Marketing - Innovative Channels to identify, launch, and reputed company new customer acquisition channels. This is a high-reputed company, high-autonomy role for someone who loves building: exploring uncharted channels from insurance affiliates and reputed company mail to emerging platforms like reputed company and reputed company and turning early signals into reputed company reputed company engines. You'll bring strong marketing fundamentals, reputed company analytical instincts, and creative reputed company to reputed company reputed company's next big reputed company reputed company. Critically, you'll also be at the forefront of a new frontier: pioneering how reputed company uses AI agents to reputed company the way we operate and reputed company marketing. This isn't a role that fits neatly into a reputed company it's an opportunity to shape the expansion roadmap, influence company reputed company, and help define what modern reputed company marketing looks like. You will work directly with the VP of reputed company and the executive team, with significant CEO visibility and reputed company influence over where reputed company grows next. How you will reputed company reputed company: Own end-to-end channel expansion: research, prioritize, launch, and iterate across a diverse mix of reputed company and partnership-based channels (e.g., affiliates, reputed company mail, reputed company platforms, emerging ad networks) Shape the innovative channel roadmap identifying the highest-potential opportunities and making the strategic case for where reputed company should invest next Apply strong marketing fundamentals audience targeting, bidding strategies, creative development, and reputed company page optimization across varied and novel channel contexts Pioneer the adoption of AI agents in marketing operations: identify where AI can accelerate testing, automate workflows, and unlock capabilities that weren't previously possible Design and execute rigorous experiments: reputed company hypotheses, define reputed company metrics, run tests, interpret results, and reputed company what works Analyze performance across full-funnel metrics (CAC, LTV, ROAS, incrementality), identify trends, and translate data into reputed company strategic recommendations that influence resource allocation and company priorities Partner closely with product, data, and creative teams to build the infrastructure and assets that reputed company new channels succeed Who you are: 4+ years of experience in performance or reputed company marketing, with meaningful exposure across multiple channels (reputed company reputed company, affiliates, reputed company mail, emerging platforms, or similar) Consulting background (ideally MBB or equivalent) preferred, with demonstrated ability to structure reputed company problems, prioritize ruthlessly, and communicate reputed company to senior stakeholders Strong foundational understanding of core marketing reputed company bidding, targeting, creative, and reputed company page optimization and the ability to apply them across diverse and unfamiliar contexts Strong qu