01Overview
Experience: 46 years
Location: Khar, Mumbai
Timings: 12:30PM 09:00PM
Salary: 8 10LPA
We're looking for a B2B Social Media & Content Manager who can own our content and social presence end-to-end, with LinkedIn at the heart of the strategy.
If you're a robust writer, understand B2B audiences, know what makes content stand out, and constantly look at competitors and industry trends to find a better angle we'd love to hear from you.
What You'll Do
Social Media & LinkedIn
Own the end-to-end LinkedIn and social media content strategy and execution.
Build content calendars and campaigns aligned with business and marketing goals.
Create and publish posts, carousels, videos, polls, thought leadership and industry content.
Monitor engagement, trends and audience behavior and continuously optimize content.
Content & Copywriting
Write high-quality B2B content including LinkedIn posts, blogs, articles, newsletters and email campaigns.
Turn complex industry topics into simple, engaging and relevant stories.
Develop compelling hooks, headlines, CTAs and campaign messaging.
Repurpose content across social, email, website and other channels.
Content Strategy & Thought Leadership
Develop content pillars and an overall B2B content strategy.
Work with leadership and subject-matter experts to create thought leadership and industry insights.
Develop content around customer challenges, trends, research, events, webinars and emerging topics.
Help strengthen the company's voice and authority within the industry.
Competitor & Trend Research
Regularly analyse competitor LinkedIn pages, websites, newsletters and campaigns.
Track industry leaders, creators and emerging content trends.
Identify content gaps and opportunities.
Turn relevant trends and industry conversations into timely, differentiated content.
Videos, Interviews & Original Content
Develop concepts, scripts and talking points for videos and interviews.
Interview leadership, subject-matter experts, custome .
