01Overview
B2B Copywriter & Content Marketer AI, Social Growth & AEO
Company: Ananda Services
Location: Fully Remote
Type: Full-Time
Salary: 25,000-30,000/month, depending on experience
About the Role
We are looking for a B2B Copywriter & Content Marketer who combines excellent writing with a strong understanding of persuasive psychology, brand positioning, organic social media growth, and AEO (Answer Engine Optimization).
This is not a role for someone who simply uses ChatGPT to generate posts.
We are an AI-forward company, and you will be expected to use tools such as ChatGPT and Claude extensively to research, ideate, repurpose, and accelerate content production. However, the final quality must come from your understanding of copywriting, audience psychology, positioning, and platform behavior.
You should understand why someone stops scrolling, why they continue reading, why they trust a brand, and ultimately why they take action.
What You'll Be Responsible ForB2B Copywriting & Brand Messaging
Develop persuasive copy for B2B audiences across multiple formats.
Understand the target customer deeply and translate technical or complicated ideas into simple, compelling messaging.
Help develop and maintain brand voice, positioning, messaging pillars, and copywriting guidelines.
Write copy that balances authority and credibility with personality.
Apply proven copywriting and persuasion principles rather than relying on generic AI-generated language.
Social Media Content & Organic Growth
Create and refine content for platforms including:
LinkedIn
X
Instagram
Newsletters / long-form content
You should understand that the same idea cannot simply be copied and pasted across platforms.
You will be expected to understand the behaviors, formats, hooks, structures, and audience expectations that make content successful on each platform.
This includes:
Thought-leadership posts
Educational content
Founder-led content
Carousels
Threads
Case studies
Contrarian/opinion content
Long-form articles and newsletters
Conversion-oriented posts
Content Strategy & Repurposing
Help us build systems where one strong piece of research or one strong idea can become multiple high-quality pieces of content.
For example:
Research / Video Article LinkedIn X Instagram Newsletter
You will identify what should be retained, rewritten, expanded, shortened, or reframed rather than mechanically repurposing content.
You will also help build content pillars, calendars, recurring formats, and editorial systems that allow brands to publish consistently.
AEO & AI Search Content
Help structure content so brands can increasingly earn visibility across both traditional and AI-driven search experiences.
This includes:
Researching conversational and question-based search intent
Creating authoritative content around important topics
Structuring content so answers and expertise are easy to retrieve
Developing FAQs and topic clusters
Helping establish topical authority
Working alongside SEO specialists where required
Continuously learning how discovery is evolving across AI-powered search environments
AI-Assisted Content Systems
AI fluency is mandatory.
You should know how to use tools such as ChatGPT and Claude for:
Deep research
Content ideation
Audience research
Competitive analysis
First drafts
Content repurposing
Hook generation
Copy variations
Content analysis
More importantly, you should understand how to prompt, contextualize and critique LLM outputs.
You will help establish prompts, examples, brand context, editorial rules, and review processes that allow AI to produce better first drafts at scale.
AI should make you significantly faster. It should not make your writing sound like AI.
Performance & Conversion Copy
You may also support copywriting for:
Landing pages
Paid advertisements
Cold email
Lead magnets
LinkedIn outreach
Website pages
CTAs and offers
You should therefore have at least a foundational understanding of direct-response copywriting and conversion psychology.
What We're Looking For
Strong professional copywriting ability
Experience writing for B2B audiences
Excellent understanding of hooks, storytelling, persuasion, positioning, and calls-to-action
Strong knowledge of organic social media content
Ability to adapt one idea intelligently across different platforms
Experience using ChatGPT, Claude, or similar LLMs professionally
Understanding of SEO and emerging AEO principles
Strong research and fact-checking skills
Ability to understand unfamiliar industries quickly
Exceptional written English
Strong attention to detail
Proactive rather than instruction-dependent
Comfortable taking ownership of content from research through final output
Comfortable operating in a fast-paced startup environment
Strong Advantage If You've Worked In
We're particularly interested in candidates who already understand one .