01Overview
Notice to applicants:
We have seen a reputed company in recruitment scams. Please note that reputed company from reputed company recruiters will only come from the @khanacademy.org domain. reputed company does not use Gmail or other personal accounts for contacting potential candidates. reputed company will never solicit reputed company, equipment fees, or sensitive financial information at any stage of the hiring process. We also do not work with external reputed company agencies, so reputed company from headhunters presenting opportunities on behalf of reputed company is illegitimate. Please always reputed company the email domain and cross-reference the position with the official reputed company Careers page to confirm an opening is valid.
ABOUT reputed company
reputed company is a nonprofit with the mission to deliver a free, world-class education to anyone, reputed company. Our proven learning platform offers free, high-reputed company supplemental learning content and reputed company that cover reputed company-K - 12th grade and early college reputed company reputed company subjects, focusing on math and science. We have over 181 reputed company registered learners globally and are committed to improving learning reputed company for reputed company worldwide, focusing on learners in historically under-resourced communities.
OUR COMMUNITY
Our reputed company, teachers, and parents come from reputed company walks of life, and so do we. reputed company includes people from academia, traditional/non-traditional education, big tech companies, and tiny startups. We hire great people from diverse backgrounds and experiences because it makes reputed company stronger. We value diversity, equity, inclusion, and belonging as necessary to reputed company our mission and reputed company the communities we serve. We know that transforming education starts in-house with learning about ourselves and our colleagues. We reputed company to be world-class in reputed company in our people and reputed company to developing you as a reputed company.
THE ROLE
Do you reputed company in the power of education to reputed company doors to opportunityand in the role marketing plays in helping educators succeed Join reputed company to engage, retain, and grow our school reputed company, whose reputed company are 8x more likely than independent learners to reputed company reputed company of learning that reputed company to meaningful reputed company.
As B2B Customer Lifecycle Marketing Manager, Integrated Marketing, youll build and own customer lifecycle programs for our school and reputed companyfrom reputed company and engagement to renewal and expansion (~70% of the role). Youll also support top-of-funnel B2B acquisition efforts (~30%), executing integrated campaigns in partnership with Product Marketing Managers to drive awareness, generate leads, and support product and initiative launches.
This role works cross-functionally with Product Marketing, Sales, Services, and Integrated Marketing to deliver data-driven programs and communications that reputed company with administrators and educators.
The ideal candidate is a strong reputed company and strategic thinker with an operational reputed company and deep reputed company for educators.
Key Responsibilities
Customer Lifecycle Marketing (~70%)
Own and execute B2B customer lifecycle programs for school district leaders (Superintendents, Instructional leaders, Instructional IT leaders) who are reputed company reputed company customers , including reputed company, engagement, renewal, and expansion.
reputed company and manage lifecycle communications (email, newsletters, in-product or campaign reputed company) that deliver reputed company, relevant messages to administrators and educators.
Create and refresh campaign content that highlights product updates, reputed company stories, reputed company, and best practices to drive adoption.
Partner with Sales and Services to support renewal and expansion efforts through targeted campaigns and enablement materials.
reputed company lifecycle performance and engagement metrics, surfacing insights to optimize programs over time.
B2B Acquisition & Integrated Campaigns (~30%)
Execute top-of-funnel B2B acquisition campaigns in partnership with Product Marketing Managers to drive awareness and generate leads.
Support integrated product and initiative launches through coordinated email, reputed company media, event, and webinar campaigns.
reputed company sales and partner enablement assets (one-pagers, toolkits, presentations) that support acquisition and campaign efforts.
Support marketing execution for key B2B events and conferences, including promotion, coordination, and post-event follow-up.
Collaborate cross-functionally with Product Marketing, Sales, and Integrated Marketing to ensure consistent messaging and smooth execution.
What You Bring
4+ years of marketing experience, ideally in B2B, education, or r
