01Responsibilities
Provide the company with continuous, objective, relevant information, analysis, and advice to bring about end-to-end F&A analytics Drive actionable insights & make business recommendations through analysis of various digital and offline channels & campaign initiatives while overlaying past learning, consumer insights & competitor analysis/tracking Participate in different reporting, dashboarding, analytics, AI modelling activities Seek clarity in business objectives of activation campaigns & Identifies business questions to shape analytics framework. Be involved in setting the campaigns to make sure that the consumer insights are overlayed in the initiatives and that the KPIs overlay with the business hypothesis Drive enhancements of current data & constantly explore new data sources/analytics tools Investigate data available in databases, either internally or externally and find ways to expand current database Streamline day-to-day operations processes & Initiate automation projects as and when appropriate Proficient in Power Automate, Power BI, SQL, Python, AI/LLMs, Devops Please note that this role may require you to work in rotational shifts .
