01Overview
Job Description - POSITION DESCRIPTION JOB TITLE : Branch Manager GRADE : CM DEPARTMENT : Branch Banking LOCATION : Branch SUB-DEPARTMENT : TYPE OF POSITION : Full-time REPORTS TO : Cluster Head/Regional Head Branch Banking REPORTING INTO Direct Reporting - RM
BDE/AAM/AM Dotted line reporting of - BOO/BOSMROLE PURPOSE & OBJECTIVEThis role is responsible for driving the entire business targets for liabilities assigned to the branch; Manage exceptional customer service, proactive sales environment and efficient branch operations, while adhering to regulations/compliance requirements; Focus on retaining existing customers, increasing the customer base and cross-selling Ujjivan's products and services; Oversee branch operations, cash management and service quality; work closely with product and marketing teams to drive campaigns at their branches.The incumbent monitors daily performance of branch staff and manages a team of 5 to 7 employees.This role is applicable only to Gold & Silver Branches.SIZE OF THE ROLE FINANCIAL SIZE NON-FINANCIAL SIZE - Entire liability target for the branchCASA Book as per the branchTASC Book as per the branchBB-FIG Book as per the branchSegment wise book (NR, Senior Citizen, HNI etc) as per the branchNumber target for all the respective products.CASATASCSnr CitizenHNINRKEY DUTIES & RESPONSIBILITIES OF THE ROLE Business - Implement branch specific marketing & communication strategies to continuously strengthen the Ujjivan brand.This role is responsible for driving the entire business targets for liabilities assigned to the branch.Manage exceptional customer service, proactive sales environment and efficient branch operations, while adhering to regulations/compliance requirementsFocus on retaining existing customers, increasing the customer base and cross-selling Ujjivan's products and servicesOversee branch operations, cash management and service quality; work closely with product and marketing teams to drive campaigns at their branches.Monitor daily performance of branch staff.To manage a team of 5 to 7 employees.Cascade targets the branch targets to the respective staffs and ensure achievement is tracked through periodic reviews.Ensure all deferrals taken are cleared within the specific period.Monitor the overall portfolio of the branch; ensure adherence to compliance and regulatory norms are met. Customers - Ensure customers are educated about all products/services offered by UjjivanEnsure courteous customer service is offered to customers by the branch staffReduce customer attrition by guiding CCR(s) on exit interviews, customer engagement programs etc.Lead customer connect initiatives in the branch vicinity Internal Process - Oversee and ensure efficiency in branch/ATM operations through adherence to TAT for various internal and customer end processes; drive utilization of alternate channelsEnsure compliance with banking guidelines, quality framework and audit requirements; ensure speedy resolution of any audit observations and take necessary steps to prevent recurrence, ensure compliance with Know Your Customer (KYC), Anti- Money Laundering (AML), audit and other regulations & applicable laws in the branch - Monitor, control & minimize all expenses in the Branch, such as telephone, consumption of stationery, computer consumables, electricity and other overheads without sacrificing qualityOversee accurate cash management and tallying of accounts in the system through the CashierAccountable for branch safety including security of cash/vault etc. Learning & Performance - Ensure that all members of the Branch staff are up to date on all relevant circulars and all products/services offered in the BranchEnsure adherence to training man-days/ mandatory training programs for self and reporteesEnsure goal-setting, mid-year review and annual appraisal process within specified timelines for self and reporteesMonitor performance of staff against defined goals/metrics and take corrective action wherever required; undertake disciplinary and attendance monitoring for liabilities sales team and branch operations teamCoordinate with state HR on people related matters; support branch activities to foster teamwork and continuously make Ujjivan a great place to workEnsure coordination between staff of different teams, to build a collaborative spirit and shared sense of purpose (which could also enable cross-sell and overall target achievement)MINIMUM REQUIREMENTS OF KNOWLEDGE & SKILLS Educational Qualifications - Graduate in Commerce/Business/Economics or related subjects. PGDM/ MBA from a Tier 2 or 3 coll
