01Responsibilities
Write, edit, and proofread content for websites, landing pages, blogs, email campaigns, and marketing materials with a focus on clarity, brand voice, and conversion. Develop SEO-optimized content strategies that drive organic traffic and improve search rankings. Collaborate with marketing and design teams to produce ad copy, social media posts, and campaign messaging that align with brand guidelines. Manage content publishing and updates in WordPress and Webflow, ensuring consistent formatting, SEO tags, and user experience. Conduct keyword research and integrate SEO best practices into all digital content. Repurpose long-form content into shorter formats for social media, email newsletters, and ad creatives. Stay updated on content performance metrics, competitor messaging, and industry trends to refine strategy. Assist with brand storytelling and ensure a consistent tone across all channels. Maintain a content calendar, coordinating with stakeholders to meet deadlines for campaigns and product launches. What Were Looking For Bachelors degree in Marketing, Communications, Journalism, English, or a related field. 24 years of experience in content writing, copywriting, or digital marketing ideally for SaaS, travel, hospitality or consumer brands. Strong portfolio showcasing SEO writing, brand copywriting, and campaign work; familiarity with WordPress and Webflow is required. Experience with SEO tools such as Ahrefs, SEMRush, Google Analytics, or Search Console is a plus. Ability to write for different audiences and platforms while maintaining a consistent brand tone. Basic design knowledge (e.g., Canva, Figma, or Adobe tools) is a plus for collaborating on visuals. Excellent research, editing, and proofreading skills with attention to detail. Strong organizational skills to manage multiple projects across time zones. Comfort working in a fast-paced, global environment with shifting priorities. Salary: 6 LPA - 8 LPA .
