01Overview
We are looking for a Data Scientist with strong experience in Marketing Mix Modeling (MMM), statistical modeling, and optimization.
Experience-6+Must
Np-Immediate
Key Responsibilities
Develop and implement Marketing Mix Models (MMM) to evaluate marketing and media performance.
Work on price elasticity, adstock effects, and saturation/response curves.
Perform ROI/MROI analysis and provide actionable business insights.
Support media budget allocation and optimization.
Build and analyze scenario simulations to support business decision-making.
Apply statistical and probabilistic modeling techniques to marketing and business problems.
Develop scalable analytical solutions using Python and SQL.
Required Skills
Strong hands-on experience in Marketing Mix Modeling (MMM).
Strong knowledge of statistical modeling and optimization.
Experience with:
Price Elasticity
Adstock Effects
Saturation/Response Curves
ROI/MROI Analysis
Media Budget Allocation
Scenario Simulation
Strong command of Python and SQL.
Experience with Probabilistic Machine Learning Models.
Knowledge of Pooled Modeling and related statistical techniques.
Compensation: 100,000.00 - 200,000.00 per month
Application Question(s):
How many Years having Experience in Marketing Mix Modeling (MMM), statistical modeling, and optimization
Over all Experience
CCTC
Ectc
Np
Work Location: Remote .
