01Overview
Roles and Responsibilities
Develop and execute growth strategies to drive customer acquisition across multiple brands. Plan, launch, and optimize digital marketing campaigns across organic and paid channels. Analyze campaign performance, user behavior, and key growth metrics to improve ROI. Conduct A/B testing and implement data-driven experiments to optimize conversion rates. Identify new growth channels, partnerships, and customer acquisition opportunities. Collaborate with design, content, and technical teams to execute marketing initiatives. Manage marketing automation, CRM, and lead nurturing activities. Monitor competitor activities and market trends to identify growth opportunities. Prepare regular performance reports with actionable insights and recommendations. Requirements
13 years of experience in Growth Marketing, Digital Marketing, or Performance Marketing. Strong analytical skills with the ability to interpret data and make data-driven decisions. Experience with Google Analytics, Google Ads, Meta Ads, LinkedIn Ads, and other marketing tools. Knowledge of SEO, SEM, email marketing, social media marketing, and conversion optimization. Excellent communication and presentation skills. Strong problem-solving skills with the ability to develop and execute growth strategies. Self-motivated, highly organized, and capable of managing multiple brands simultaneously. Experience working with AI-powered marketing tools is an added advantage. .
