Digital Marketing & Content Creator

Digital Marketing & Content Creator Company Headquarters: USA Location: India (Onsite) Office Address: Stellar Serve Business Solutions, Building: Stellar 1423, 10th Floor, Noida, UP 201305 Compensation: 4 LPA 7 LPA (based on experience and execution capability) Shift Timing: 6:00 PM 3:00 AM IST (Focusing on U.S. market) About the Role We are looking for a hands-on Digital Marketing & Content Creator who can take ideas and turn them into engaging content across Facebook, Instagram, LinkedIn, YouTube, and other relevant digital channels. This is a creation-and-execution role for someone who is comfortable writing, designing, recording, editing, publishing, and improving content on a regular basis. The person will be responsible for developing day-to-day content such as posts, Stories, Reels, short-form videos, YouTube videos, captions, hooks, visual creatives, campaign content, and audience-engagement material. You should understand how content needs to change by platform and be able to convert business ideas, offers, customer questions, trends, and everyday brand activity into useful and interesting content. Key Responsibilities Content Creation & Storytelling Create original day-to-day content for Facebook, Instagram, LinkedIn, YouTube, and other digital platforms. Turn ideas, business updates, customer needs, offers, educational topics, and trends into posts, Stories, Reels, videos, carousels, and other engaging formats. Develop simple content concepts and storylines that give each piece of content a clear message rather than posting generic graphics. Write strong hooks, captions, headlines, calls-to-action, short scripts, descriptions, and supporting copy for social and video content. Create content that is informative, engaging, visually clear, and appropriate for the audience and platform. Reels, Short-Form Video & YouTube Plan, shoot, edit, and publish Reels and short-form videos for Instagram, Facebook, and YouTube Shorts. Create longer-form YouTube content when required, including basic scripting, recording coordination, editing, thumbnails, titles, descriptions, and publishing. Use mobile or desktop editing tools to add cuts, captions, subtitles, music, transitions, graphics, and other elements needed for polished social videos. Repurpose one idea into multiple formatsfor example, turning a longer video into Reels, Stories, clips, posts, and LinkedIn content. Be comfortable appearing behind the camera, directing simple shoots, or coordinating with team members who appear in content. Social Media Page Management Manage regular posting and publishing across Instagram, Facebook, LinkedIn, and YouTube. Maintain a practical content schedule so pages remain active and consistent without sacrificing relevance or quality. Publish Stories frequently and use them for updates, questions, polls, highlights, offers, behind-the-scenes content, and audience interaction. Ensure captions, hashtags, tags, links, thumbnails, formatting, and other publishing details are completed correctly. Keep brand pages organized and make sure older or outdated information is corrected when required. Trend Research & Content Ideas Monitor social platforms for relevant trends, audio, formats, hooks, memes, video styles, and content patterns that can be adapted appropriately. Generate fresh content ideas continuously instead of waiting for a complete brief for every post. Follow competitor and industry content to understand what audiences are responding to without simply copying other pages. Identify recurring audience questions and convert them into useful posts, videos, FAQs, Stories, and educational content. Design & Creative Production Create clean social graphics, carousels, Story layouts, thumbnails, promotional creatives, and simple digital assets using Canva or similar tools. Maintain consistent fonts, layouts, visual style, messaging, and overall presentation across platforms. Work with available photos, videos, screenshots, product/service information, and raw material to create publishable content. Perform basic photo and video editing and resize or adapt creative assets for different platform specifications. Community Engagement & Audience Interaction Monitor comments, direct messages, mentions, and other social engagement and respond or escalate appropriately. Encourage audience interaction through questions, polls, Stories, calls-to-action, and conversational content. Identify useful customer feedback, recurring questions, and content opportunities from actual audience interactions. Maintain a professional, responsive, and consistent tone in public-facing communication. Digital Marketing & Campaign Support Support digital campaigns, promotions, launches, offers, and other marketing activities with the required content and creatives. Assist with basic Facebook and Instagram paid .