Digital Marketing Executive B2B Lead Generation

Digital Marketing Executive B2B Lead Generation Company: U J Software & Solutions Location: Mumbai Experience: 13 Years Salary: 25,000 35,000 per month Employment: Full-time About U J Software & Solutions U J Software & Solutions is an IT Software & Solutions company providing Tally, Cloud Solutions, ERPNext, Payroll & HRMS, CRM and other business software solutions to businesses. We are looking for a Digital Marketing Executive who can help us generate quality B2B leads and grow our online presence. Key Responsibilities Plan and execute digital marketing campaigns for B2B software products.Generate qualified leads through Google Ads, Meta Ads, LinkedIn and other digital channels.Manage and optimize Google Ads and Meta Ads campaigns.Work on SEO to improve website rankings and organic traffic.Develop lead-generation campaigns and landing pages.Manage LinkedIn and other social media platforms.Plan and execute email marketing campaigns.Track leads, conversions, CPL and campaign performance.Coordinate with the sales team to improve lead quality and conversion.Prepare regular digital marketing performance reports.Research competitors, keywords, target industries and new lead-generation opportunities.Required Skills Must Have: Google AdsMeta AdsB2B Lead GenerationSEOLinkedIn MarketingEmail MarketingGoogle Analytics / Search ConsoleBasic landing page knowledgeGood analytical and communication skillsGood to Have: CanvaWordPressMarketing automationCRM experienceImportant We are not looking for someone whose work is limited to social media posting or Canva designing. The candidate should have a strong interest in lead generation and measurable business results. Key Performance Indicators The candidate will be evaluated on: Qualified leads generatedCost per qualified leadWebsite enquiriesDemo enquiriesCampaign ROIOrganic traffic growthLead-to-demo conversionWho Should Apply Candidates with 13 years of hands-on digital marketing experience, especially those who have previously generated leads for: IT / Software companiesSaaS companiesB2B businessesAccounting / ERP softwareHR / Payroll softwareCloud serviceswill be preferred. Salary: 25,000 35,000/month depending on experience and skills. Location: Mumbai Job Type: Full-time Apply Now: Send your CV through Apna. Compensation: 10,230.48 - 34,061.12 per month Work Location: In person .