Role Overview
As a content writer and digital marketer, your primary responsibility will be to create, edit, and publish engaging content across various digital platforms to promote products and services. You will work on developing and implementing digital marketing campaigns to drive website traffic, enhance brand visibility, and improve customer engagement. Additionally, you will conduct research on industry trends, optimize content for SEO, and collaborate with marketing and design teams to ensure brand consistency.
Key Responsibilities
- Create, edit, and publish compelling content for websites, blogs, social media, and emails
- Develop and execute digital marketing campaigns to drive website traffic and increase brand awareness
- Conduct research on industry trends and optimize content for SEO
- Collaborate with marketing and design teams to maintain brand messaging consistency
- Analyze and report content performance metrics to refine strategies
- Stay updated on digital marketing trends and best practices
Qualifications Required
- Bachelor's degree in Marketing, Communications, Journalism, or a related field
- 2+ years of experience in digital marketing and content writing
- Strong portfolio showcasing successful digital campaigns
- Excellent English writing, editing, and proofreading skills
- Proficiency in SEO, social media management, and content management systems
- Ability to work independently and manage multiple projects
- Creative mindset with attention to detail
Additional Details:
The company offers a full-time, permanent job type with benefits including health insurance, life insurance, and provident fund. The work location is in person at Manjeri, Kerala, requiring reliable commuting or planning to relocate before starting work.
Experience:
- Digital marketing: 2 years (Required)