01Overview
Strategy & PlanningDevelop monthly content calendars aligned with business goals.Plan LinkedIn growth strategy for company page & leadership profilesIdentify trends in Capital Markets to create timely content.Content CreationWrite educational, authority- building postsSimplify complex financial concepts for retail & HNI audiencesCreate reels, carousels, and market updatesLead GenerationRun LinkedIn and Instagram lead campaignsCreate lead magnets (market insights, reports, webinars)Track and optimize cost per headAnalytics & ReportingMonitor engagement, reach, conversion metricsPresent monthly performance reportsSuggest improvement strategiesCompliance AwarenessEnsure all posts follow financial advertising guidelinesCoordinate with internal compliance if required
