01Overview
POSITION DESCRIPTION
JOB TITLE : Customer Relationship Officer
GRADE : O/AM-I/AM-II
DEPARTMENT : MICROBANKING
LOCATION : Branch
SUB-DEPARTMENT : TYPE OF POSITION : Full time
REPORTS TO : Assistant Customer Relationship Manager
REPORTING INTO
NA
ROLE PURPOSE & OBJECTIVE
Manages banking relationship with 650 families within the geographic area of control by offering full range of banking services
Directly responsible to acquire new customers for Group Lending (GL) business and servicing existing customers
Upsell loans to right customers and family members based on requirement and capacity to repay
Offer and onboard Savings Accounts and other deposit products to customer, their family members and their references
Deliver prompt customer services; be accessible to customers at all times for GL, IL and Family Banking queries
G enerate quality leads for cross-selling for third party products offered by Ujjivan Small finance Bank.
Provide timely loan for eligible repeat and top-up customers.
Adherence to the defined set of processes and circulars.
SIZE OF THE ROLE
FINANCIAL SIZE
NON-FINANCIAL SIZE
Portfolio Managed- Customers handled-
Number of portfolio products- Group Loan, Individual Loan, CASA, TD and TPP products
KEY DUTIES & RESPONSIBILITIES OF THE ROLE
Business/ Financials
Meet the set targets on Group Loans (GL) in terms of open market acquisition and repeat GL loans
Convert GL customers, family member and referrals for Family Banking in terms of opening Savings Accounts and maintaining minimum balance
Actively source term deposits (FD and RD) from Family members of GL customers
Offer suitable Insurance products to customer and family members to provide adequate insurance coverage
Identify, process and refer GL customers who can be potentially given Individual loans either unsecured /secured
Share customer insights/product related feedback with the ACRM
Customer
Ensure customers and Family members are educated about entire bouquet of banking product .
