01Overview
Job Description:
Sales and Service Objectives
Maximize sales performance to achieve given revenue targets of the branch and zone through liability products [Current / Savings / Term deposits], wealth management products and asset related products (secured, unsecured).
Ensure effective Relationship Management by monitoring the movement of the top customers of the branch, devise and implement a customer acquisition and retention programme. Improve product per customer holding.
Device strategies to counter competition and maximize market share in the Catchment area of the branch, by below the line activities and promotions.
Provide support for new product launches, and champion new sales initiatives.
Collaborate with Segment to facilitate up- streaming of customers.
Ensure employees are adequately trained on all products / processes and services facilitating first time resolution. Minimize rejections and customer complaints.
Monitor customer satisfaction survey ratings, net promoter score or any other survey / feedback ratings taken from customers and ensure continuous improvement if below bench-mark, sustain and better quality service.
Monitor and track transaction volumes and ensure effective transaction migration to alternate channels of banking.
Ensure PFM, teller and service managers productivity are at optimum levels.
He / She is aware of banks Mis-selling and Sales Policies and ensure adherence all the times. .
