01Responsibilities
- Elevate and evolve the Ethos design direction across multiple channels, creating a consistent brand experience across all social, lifecycle marketing, advertising, events and visual communication touch-points. There will be a heavy emphasis on paid social and digital marketing.
- Design engaging and effective paid social ads, including static, animated, and video concepts.
- Utilize industry-standard motion graphics software (e.g., Adobe After Effects, Premiere Pro) to create high-quality video assets, including short-form video ads (TikTok, Instagram Reels, YouTube Shorts), explainer videos, and animated story ads.
- Adapt video assets for various social media platforms, ensuring optimal performance across different screen sizes .
