01Overview
Note: The job is a remote job and is open to candidates in USA. Anteriad is a B2B solution provider that focuses on data-driven marketing solutions. They are seeking a Marketing Insights Lead to run analytical work streams, partner with clients, and provide actionable recommendations based on data analysis.ResponsibilitiesFrame the problem. Translate ambiguous business questions ("why is performance down YoY ") into structured analyses with a clear hypothesis and a clear answerRun the analysis. Pull and shape the data in SQL, build the models or tests, and pressure-test your own work before anyone else sees itTell the story. Turn statistical output into a narrative that our clients can act onBe a trusted partner. Build relationships with client stakeholders so that when something complex comes up, you're the first callRaise the bar. Bring better methods, sharper questions, and reusable frameworks back to the teamOperate independently. Prioritize effectively, and bring strategic thinking to every engagement. The ideal candidate is both technically strong and client-centricCuriosity, accountability, and intellectual rigor are essential. You should naturally ask why and what does this mean for the business Begin your day by scanning what came in overnight: client requests, open questions, flagged deliverables and building your priority list before the first meeting hits. If something urgent surfaced, you're already on itSpend a midday block building a A/B test read-out, manipulating data in SQL, translating raw outputs into a clean, story-driven deck that a CMO can act on by end of weekJump on a client call in the afternoon where you're not just presenting findings, you're fielding follow-up questions in real time, pushing back on assumptions, and shaping what comes nextClose out the day triaging two or three active workstreams across different accounts, prioritizing what moves the needle and flagging anything that needs team input before it becomes a fireSome weeks you're deep in creation of reports and data visualizations (PBI, Domo, Excel); others you're presenting at an executive meeting for a key clientSkillsA quantitative degree (statistics, finance, economics, math, engineering, analytics, or similar)35 years of hands-on experience in marketing analytics, growth analytics, or B2B data consultingSQL fluency (complex joins, CTEs, aggregations)BI tool proficiency in Power BI, Tableau, Looker, or equivalentClient presence. You're comfortable presenting to senior stakeholders, pushing back diplomatically, and managing competing priorities across multiple accountsSolid grasp of statistical concepts including A/B testing and predictive modeling conceptsBenefitsFlexible PTOTraining & development with unlimited access Percipio LMSCommunity outreach via Anteriad Cares - Encouraging staff to take time to volunteerProfessional mentoring program - Career guidance from leadershipEmployee Resource Groups - Collaborate with others that share your passions!Great benefits for you and your familyComprehensive medical (choice of 3 plans), dental and vision coverageCompany paid short-term disability, long term disability and life insuranceOptional supplemental life, accident and critical illness insurance plans401K with company matchFlexible PTO and generous paid holiday scheduleFully paid primary caregiver leave (12 weeks) & parental bonding leave (2 weeks)Company OverviewAnteriad is a B2B marketing and data solutions provider company. It was founded in 1999, and is headquartered in Rye, New York, USA, with a workforce of 501-1000 employees. Its website is https://anteriad.com.
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