01Overview
Note: The job is a remote job and is open to candidates in USA. SailPoint Technologies, Inc. is seeking a highly motivated Sr. Social Media Manager to lead their global brand social media investments. In this remote role, you will architect and execute SailPoint's social media strategy, collaborating across teams to enhance brand presence and engagement.ResponsibilitiesConnect with key stakeholders across the marketing and product teams. Audit SailPoints current social footprint, technology stack, and existing AI toolsets. Gain a deep understanding of our identity security messagingDecide what SailPoint's social presence looks like across LinkedIn, X, Reddit, and YouTube and make the call on which platforms are worth investing in vs. ignoringWrite posts, company posts, product launches, customer stories, hot takes on the ITSM and AI agent space. You'll be the person whose words actually go upBuild the content engine: editorial calendar, repeatable formats, asset workflow with design, review process with product marketing, and a feedback loop on what's workingImplement your AI-powered content engine, tools and operational frameworks. Begin running organic and brand social campaigns and optimize our publishing cadencesTake full ownership as the 'quarterback' of SailPoint's social strategy. Demonstrate measurable progress on pipeline influence, engagement metrics, and operational efficiency through your AI and automation workflowsBuild and manage social tools to augment your work and boost productivity to script, adapt, and scale posts, short-form video, and carousels while strictly protecting SailPoint's brand voiceOwn the strategic blueprint and editorial calendar across LinkedIn, X, YouTube, Instagram, and other emerging platforms. Balance the emotional resonance of high-reach channels with the tactical precision of targeted digital platformsPartner with analytics teams to treat every media dollar as a strategic investment. Instrument analytics (GA4, UTM governance, CRM integrations) to track engagement, CAC, and multi-touch attribution (MTA) models for pipeline impactRun continuous paid social experiments and always-on programs (e.g., LinkedIn Campaign Manager). Optimize creative, audience segments, and bidding strategies to generate inbound traffic and demandDeploy advanced social listening tools to identify market trends, capture voice-of-customer, and feed strategic insights back to the product and sales teamsAct as a true self-starter by partnering closely with brand creative, PR, product marketing and demand generation to ensure assets are purpose-built for the modern media landscapeSkills7+ years managing multi-channel global social or media programs, ideally within enterprise SaaS, cybersecurity, or identity securityHands-on, practical experience using AI tools for content summarization, ideation, and generationExpert-level proficiency in the modern media stack (Sprout Social, Hootsuite, TradeDesk, native ad platforms)A proven self-starter who operates with B2B architectural knowledge and B2C empathyStrong ability to influence executive leadership and justify investments using data-driven logicDeep understanding of funnel attribution, ROI delivery, and experimentation frameworks (A/B testing, growth loops)Capable of translating metrics (CTR, MQLs) into executive-level performance narrativesBA/BS degree requiredRemote position with approximately 2030% travel for corporate events or planning sessionsBenefitsSailPoint Corporate Bonus Plan or a role-specific commission, along with potential eligibility for equity participationMedical, dental, and vision insuranceShort-term and long-term disabilityLife insurance and Accidental Death & Dismemberment (AD&D)Supplemental life insurance for employees, spouses, and childrenFlexible spending accounts for health care, and dependent care; limited purpose flexible spending account401(k) Savings and Investment Plan with company matchingFlexible vacation policy8 paid holidays annuallySick leavePaid parental leaveEmployee Assistance Program (EAP) and Care CounselorsLegal Assistance, Critical Illness, Accident, Hospital Indemnity and Pet Insurance optionsHealth Savings Account (HSA) with employer contributionCompany OverviewSailPoint is an identity and access management provider helping organizations deliver and manage user access from any device. It was founded in 2005, and is headquartered in Austin, Texas, USA, with a workforce of 1001-5000 employees. Its website is http://www.sailpoint.com.
Apply To this Job .
