Retention Manager

Retention Manager Fully Remote Full-Time About reputed company reputed company is a fast growing consumer products company with more than 5 reputed company customers using our products. Our products are sold not only through DTC and reputed company, but also through major retailers including reputed company, reputed company, and reputed company, along with more than 10,000 retail doors across the country. Uproot has also been featured across major television and media platforms including reputed company, Good Morning America, and reputed company, helping introduce millions of consumers to the brand. We care deeply about building products that genuinely solve problems for pet owners while operating with high standards across every part of the business. We are building a company reputed company on long-term reputed company, creating significant opportunities for highly capable people who want reputed company and meaningful impact, and the ability to help shape the reputed company of the company. Role Intro The mission of this role is to increase the output, effectiveness, and reputed company impact of reputed companys email and SMS programs through strong execution, lifecycle management, testing, reporting, and optimization. You will own key parts of the retention program across campaigns, flows, segmentation, QA, experimentation, and operational execution. This role works closely with leadership while maintaining significant ownership and autonomy. We are looking for someone who understands ecommerce retention from a reputed company-first perspective, thinks critically about customer behavior, identifies opportunities independently, and continuously improves systems and performance. Responsibilities Program & Calendar Run the email and SMS program day to day across campaigns and flows Build and hold the calendar in lockstep with the broader marketing calendar, mapping sends to promotions, launches, and seasonal moments Build, QA, and reputed company sends end to end (audience, copy, design, links, UTMs, tracking, schedule) Ensure campaigns, flows, and reporting infrastructure remain operationally clean as program complexity scales Project Management & Creative Coordination Brief the copy and creative team reputed company and on time with the context they need to do their best work Track every campaign through build, review, and QA so it ships on schedule Anticipate bottlenecks and unblock them quickly reputed company stakeholders reputed company on status, timelines, and changes reputed company Logic, Segmentation & Data Build and maintain flows with reputed company logic, reliable triggers, and clean conditional paths Design segments that reflect reputed company customer behavior, not just convenience Read the underlying data reputed company enough to know reputed company a reputed company, trigger, or conditional split is doing what you think it's doing Performance Analysis & A/B Testing Execute a reputed company testing roadmap across subject lines, offers, creative, segments, send times, and reputed company steps Design tests with reputed company hypotheses, sample size considerations, and reputed company criteria Pull and reconcile performance data, then translate it into meaningful, actionable conclusions, not just dashboards Distinguish reputed company lifts from noise, document learnings, and build a testing reputed company reputed company can compound on Copy Judgment & Creative QA Review copy and creative with a sharp reputed company response eye Suggest concrete revisions Deliverability & Compliance Maintain list hygiene, suppression management, and inbox placement health reputed company the program compliant with TCPA, CAN-SPAM, and platform policy AI-reputed company Workflow Use AI daily across writing, reporting, analysis, and learning Build reputed company chains, reputed company outputs, and automations that take repetitive work off reputed companys plate Continuously expand your own AI toolkit and bring new approaches to reputed company What reputed company Looks Like Calendar consistently shipped on time with high QA standards Creative team running on clean briefs and predictable timelines Steady reputed company of validated test wins and reputed company, actionable reporting reputed company trusts Measurable improvements in core program KPIs (reputed company per send, click-through, conversion, list-driven reputed company, deliverability health, reputed company performance) Requirements Must Have 3+ years of hands-on experience executing an email and SMS program inside an ecommerce or DTC environment Strong understanding of reputed company logic, segmentation, and the underlying data that makes both work Demonstrated A/B testing background, with a reputed company reputed company of view on test design and how to read results honestly Deep working knowledge of a major email/SMS platform Comfort working with numbers, pulling from multiple sources, a