01Key Responsibilities
- Analyze sales data, customer behavior, and market trends to identify growth opportunities.
- Support forecasting, funnel analysis, and territory planning.
- Own & manage lead generation campaigns and data sources / subscriptions.
- Provide insights and recommendations to improve lead generation, conversion rates, and customer retention.
- Assist in the implementation and optimization of CRM and marketing automation platforms.
- Work closely with Commercial Excellence team to develop & manage regional dashboards and reports, to track different sales & marketing KPIs.
- Segment customer data to support targeted marketing and account-based strategies.
- Drive social media campaigns, branding initiatives, trade shows and other events, website improvements, and other marketing communications campaigns.
- Develop / manage sales tools viz. brochures, videos, value proposition flyers etc.
- Conduct regional level competitive analysis and market research to support strategic planning.
- Carry out other ad hoc projects related with data analysis
Skill Sets:
- Bachelors degree in Mechanical Engineering preferred.
- 2+ years of experience in a B2B marketing field.
- Proficiency in MS PowerPoint & MS Excel.
- Experience with CRM systems and marketing platforms.
- Strong analytical and problem-solving skills with attention to detail.
- Excellent interpersonal skills with an ability to work with diverse teams in multiple locations.
- Excellent communication and presentation skills.
- Ability to work independently and yet be fully accountable.
- Ability to work cross-functionally and manage multiple priorities.
CIRCOR is an EEO Employer of Females / Minorities / Veterans / Individuals with Disabilities .
