01Overview
About Apex Fashion Lab
Apex Fashion Lab (AFL) is the FASHION CONSULTING FIRM, working with 0-1 fashion founders and brands across strategy, operations and growth. We work with founders through two structured pathways: Fashionpreneur Cohort and D2D, Design to Delivery.
Fashionpreneur Cohort
A 12-week structured programme where founders build their own fashion brand hands-on, with curriculum, mentorship, industry connections and practical execution.
D2D, Design to Delivery
An end-to-end execution partnership where AFL builds the brand while the founder guides the vision. The team handles the development pipeline from niche validation, brand conceptualization and sourcing to design, production, logistics, website, digital infrastructure and launch.
As a developer at AFL, you'll work on real fashion brands being built through these programmes, building their Shopify stores and digital experiences while working closely with founders and the internal team.
What Are We Offering
We are looking for a Shopify Native / Headless Website Developer to join AFL full-time and work on live ecommerce projects for fashion brands.
You will work across Shopify development, headless website development, frontend development, ecommerce UX and conversion optimization.
This is not a role where you will simply receive a design and code it. You will be expected to understand the brand, customer and business objective, contribute to technical decisions and take ownership of the website from development to launch.
We are willing to train you on specific Shopify, headless and CRO concepts, but you should already be technically strong, AI-native and comfortable learning independently.
What Youll Work On
Building and launching Shopify native and headless websites
Developing responsive and high-performance frontend experiences
Working with React, Next.js, Hydrogen and React Router
Working with Shopify Storefront API and GraphQL
Integrating Shopify APIs and ecommerce functionality
Optimizing websites for conversion, UX and performance
Understanding and applying CRO and customer psychology
Working closely with founders, designers and the AFL team
Joining client and internal meetings
Understanding requirements and communicating technical decisions clearly
Using Claude Code as a core part of your development workflow
Taking projects from development through launch
Who Are We Looking For
You don't need to know everything before joining us. We are willing to train the right person.
We are looking for someone who is:
Strong in HTML, CSS and JavaScript
Experienced with React / Next.js / Hydrogen / React Router
Familiar with the Shopify ecosystem
Experienced with Shopify Storefront API and GraphQL
Comfortable with native and headless Shopify development
Highly proficient with Claude Code
Interested in ecommerce, CRO and customer psychology
A strong problem solver and fast learner
Comfortable taking ownership and working independently
Confident communicating with founders, designers and team members
Comfortable attending and contributing to meetings
Able to explain technical concepts clearly
What Makes This Role Different
You won't just be building websites.
You'll be working on real fashion brands from 0 to 1, understanding how technology, ecommerce, design and customer psychology come together to build a business.
We care about whether the website looks good, works well and converts, not just whether the code works.
Role Details
Role: Shopify Native / Headless Website Developer
Employment: Full-time
Work Setup: Remote
Salary: 10,00015,000 per month
Compensation: 10,000.00 - 15,000.00 per month
Benefits:
Flexible schedule
Work from home
Work Location: Remote .
