01Overview
TECHNICAL SKILLS:
Strong understanding of social media algorithms and organic growth strategies. Excellent storytelling and content creation skills. Proven ability to create high-performing and viral social media content. Strong analytical skills with the ability to interpret data and make growth-focused decisions. Deep understanding of audience behaviour and digital content consumption. Excellent copywriting and communication skills. Creative mindset with a passion for experimentation and continuous learning. Ability to work in a fast-paced, performance-driven environment. ChatGPT Claude Google Gemini Perplexity AI Canva AI CapCut AI Midjourney (preferred) Adobe Express AI Meta Business Suite Google Analytics Social media scheduling and analytics tools
KEY RESPONSIBILITIES:
Develop and execute social media strategies across Instagram, Facebook, LinkedIn, YouTube, X, and emerging platforms. - Create engaging, shareable, and viral content that resonates with our target audience. - Drive consistent growth in followers, reach, engagement, impressions, watch time, and other key social media metrics. - Plan and manage content calendars aligned with business objectives and marketing campaigns. - Collaborate with designers, video editors, and marketing teams to create compelling creatives and videos. - Stay updated with platform algorithms, content trends, creator economy insights, and emerging social media features. - Monitor performance metrics and optimize content using data-driven insights. - Conduct competitor analysis and identify opportunities to outperform industry benchmarks. - Build and engage online communities by responding to comments, messages, and audience interactions. - Continuously test new content formats, storytelling techniques, hooks, and distribution strategies to maximize organic growth.
EXPERIENCE:
25 years of experience in Social Media Marketing, Content Marketing, or Digital Marketing. - Demonstrated success in organically growing social media accounts. - Experience creating short-form video content and highengagement campaigns. - Portfolio showcasing successful campaigns, viral content, or measurable audience growth is mandatory. - Experience in Education, EdTech, Digital Marketing, or Personal Branding will be an added advantage.
Compensation: 500,000.00 - 600,000.00 per year
Application Question(s):
Your current CTC and the Expected CTCWhat is your notice period if immediate, what is the last working date Your total year of experience in Social Media Marketing and Content MarketingExperience:
Social Media Marketing and Content Marketing: 1 year (Required)Work Location: In person .
