01Overview
Job Name / Title - Gold Loan Sales Officer
Company: Unity Small Finance Bank
Website: https://theunitybank.com/
Prospecting and Lead GenerationIdentify and target potential customers (individuals, small businesses, etc.) needing gold loans.Generate leads through cold calling, referrals, local market visits, and community engagement.Plan & execute marketing activities within 5 km radius of the branchTravel extensively within assigned areas to meet customers.Customer Acquisition and Relationship ManagementEducate customers about gold loan products, terms, interest rates, and benefits.Assess customer needs and recommend suitable loan schemes.Build trust by addressing queries, resolving concerns, and ensuring transparency.DocumentationGuide customers through documentation processes (ID proof, address proof, etc.) and ensure compliance with KYC norms.Sales Targets and Business GrowthMeet or exceed monthly/quarterly sales targets for loan disbursements.Expand the customer base in assigned territories through aggressive field sales activities.Market Intelligence and FeedbackReport competitor activities, market trends, and customer feedback to management.Suggest improvements to loan products or processes based on field insights. .
